Lean Project Management Assignment on the World Cricket Tournament in India
Question
Task: tournament to be held in India in 2022. Assume India plans to use 6 major stadiums in 6 major state capital cities- Kolkata, Mumbai, Chennai, Bengaluru, Lucknow and Ahmedabad.
You may refer to the recently concluded ICC 2019 World Cup Cricket in England and Wales.
1.1 https://www.cricketworldcup.com/
Your tasks
This assessment item requires you to work INDIVIDUALLY. As the project manager in charge of delivering such as an important world sporting event, you are required to produce a REPORT to be submitted to the organizing committee. The Report should consist of an introduction, body (response to the questions below) and a conclusion. Executive Summary or recommendations are not required. The introduction and the conclusion are part of the total word count.
1.2 Questions:
1. With regards to event - the ICC World Cricket tournament identify and elaborate: (out of 8marks)
a. The processes from PMBOK or PRINCE 2 that you would use to assist with stakeholderexpectation management
b. The key stakeholders for thisevent by conducting a stakeholder analysis using the power/interest grid.
2. Elaborate the following terms in the context of the event (the ICC World Cricket tournament): (out of 7.5marks)
a. Voice of the Customer(VOC)
b. Critical to Customer Requirements(CCR)
c. Critical to Quality (CTQ)
3. Identify and elaborate processes from Organisational Project Management (OPM), Agile Practices, Lean Practices and Lean Six Sigma DMAIC Methodology (from all practices) that could be used to implement lean project management for this event. (out of 14.5 marks)
4. Describe the Critical Success Factors (CSF) needed to be in place within the implementing organisation to achieve successful implementation of LPM (out of 6 marks)
5 Clarity of expression, grammar, spelling, final summary and correct APA stylereferencing (out of 4marks)
Answer
1.Introduction
'World Cricket Tournament' by the "International Cricket Council" execute a massive event with different business sectors. It is not only a measurement of the player's achievement. It allows other entities, such as cricket authorities, executive members of a cricket board, communities, sponsors, sports experts, media channels, and other engaged groups a standard platform to show their potential. It also enhances the prediction of the analytics from the innings. The 'ODI' matches can predict a result of the tournament from the ‘run rate’ and ‘dot balls’ variables (Raizada, Bagchi, Menon, & Nimkar, 2018).
The international cricket board is determined towards presenting a world-class experience with the best players from various countries. The tournament will last for forty-five days with ten different international cricket team. The next international tournament of 'World Cricket' will be held in 2022. India will host the tournament and the participated international cricket boards. The competition is expected to be arranged in six major states of India – 'Ahmedabad', 'Bengaluru', 'Chennai', 'Kolkata', 'Lucknow', and 'Mumbai', in its six major stadiums.
1. Tournament Stakeholder Management
1.1 “PRINCE 2” Processes
“PRINCE 2” Themes Management Details
‘Plan’ The international cricket board will conduct a meeting with the 'core members' of the "ICC" to express their framework on their next world tournament in cricket. The planning will be based on the opinion of each board members (both associate and 'full-time'). It will help in documenting as many details as possible. The planning needs to be based on the cultural and social aspect of the selected host – India, to promote the tournament at its highest level.
‘Quality’ The event quality will retain the audiences and sponsors to proceed the tournament without an interruption. The quality of an international tournament depends on its innings structure, media exposure, consistency performance of the participant players, and active engagement processes with the community.
‘Organization’ The organizing structure of the international tournament of cricket depends on the effective planning and engagement processes between the international cricket board members with the Indian cricket association. They will organize the tournament by selecting an appropriate venue, the practice facility for the participant players, their accommodation facility, proper security system, and major broadcasting partner. It will maintain a productive relationship between the tournament’s major and international stakeholders.
‘Business Case’ The proper availability of resources will help in executing a big event like the "World Cricket Tournament" efficiently. The 'business case' in the management process emphasized the essential resources available within the authority's knowledge (Vaní ková, 2017). The stakeholders and international cricket board authorities will discuss the business aspect of the tournament to maintain the financial outcomes from the event.
‘Progress’ The management team of the tournament will start the process of the event to understand its progress rate and quality. It is a crucial stage for the stakeholders to measure the progress and make a further change into the plan to acquire a better outcome.
‘Change’ The potential changes in an international event like this are essential to keep everything intact. It is the responsibility of the international cricket board authorities to make changes before the actual event to increase sustainable factors.
‘Risks’ The management structure of the tournament's stakeholders will produce a framework on the potential risks related to the competition. The tournament manager will analyze the documents acquired from the stakeholder meetings to identify risk factors and submit the report to the authority to do further planning (Esteki, Gandomani, & Farsani, 2020). It is essential for mitigating tournament process delayed factors.
“PRINCE 2” Themes |
Management Details |
‘Plan’ |
The international cricket board will conduct a meeting with the 'core members' of the "ICC" to express their framework on their next world tournament in cricket. The planning will be based on the opinion of each board members (both associate and 'full-time'). It will help in documenting as many details as possible. The planning needs to be based on the cultural and social aspect of the selected host – India, to promote the tournament at its highest level. |
‘Quality’ |
The event quality will retain the audiences and sponsors to proceed the tournament without an interruption. The quality of an international tournament depends on its innings structure, media exposure, consistency performance of the participant players, and active engagement processes with the community. |
‘Organization’ |
The organizing structure of the international tournament of cricket depends on the effective planning and engagement processes between the international cricket board members with the Indian cricket association. They will organize the tournament by selecting an appropriate venue, the practice facility for the participant players, their accommodation facility, proper security system, and major broadcasting partner. It will maintain a productive relationship between the tournament’s major and international stakeholders. |
‘Business Case’ |
The proper availability of resources will help in executing a big event like the "World Cricket Tournament" efficiently. The 'business case' in the management process emphasized the essential resources available within the authority's knowledge (Vaní ková, 2017). The stakeholders and international cricket board authorities will discuss the business aspect of the tournament to maintain the financial outcomes from the event. |
‘Progress’ |
The management team of the tournament will start the process of the event to understand its progress rate and quality. It is a crucial stage for the stakeholders to measure the progress and make a further change into the plan to acquire a better outcome. |
‘Change’ |
The potential changes in an international event like this are essential to keep everything intact. It is the responsibility of the international cricket board authorities to make changes before the actual event to increase sustainable factors. |
‘Risks’ |
The management structure of the tournament's stakeholders will produce a framework on the potential risks related to the competition. The tournament manager will analyze the documents acquired from the stakeholder meetings to identify risk factors and submit the report to the authority to do further planning (Esteki, Gandomani, & Farsani, 2020). It is essential for mitigating tournament process delayed factors. |
Table 1: ‘Stakeholder Management’ Areas and Analysis
1.2 Tournament ‘Stakeholder Analysis’
Core Stakeholders and their Risk Mitigation Areas
Core Stakeholders and their Risk Mitigation Areas |
|||
‘Stakeholders’ |
‘Power’ |
‘Interest’ |
Area |
“ICC” Board President |
high |
high |
The risks related to managing the world tournament conveniently by making appropriate frameworks and planning |
Executive Board Members |
high |
High |
Consult with the chief officer and president of the international cricket board to indicate existing required factors |
International Directors |
Medium |
high |
Present reports related to the cricket board structure and player’s fitness from the participated international teams |
International Cricket Board Chairpersons (full-time) |
high |
High |
Interacting with the international cricket board members to finalize the tournament facilities, such as training and healthcare unit for participated players, accommodation facility, and flexible schedule |
International Associate Cricket Board Members |
Low |
Medium |
Give additional opinion during the board meetings related to the tournament process |
Cricket Board Committee of India |
High |
High |
Provide technical and structural details about the event procedures and venue arrangements to the “ICC” members |
OtherStakeholders and their Risk Mitigation Areas |
|||
‘Stakeholders’ |
‘Power’ |
‘Interest’ |
Area |
Tournament Sponsors (reward sponsors, trophy sponsors, and ‘tournament title’ sponsors) |
high |
High |
Sponsor the tournament along with the players, trophy, and reward category for maintaining the event’s flow without interruption |
Promotional Media Channels |
Medium |
High |
Acquire maximum media exposure before the starting of the tournament to attract a large number of audiences |
Broadcasting Channels |
High |
high |
Telecast the live matches and their highlights to the majority of the audience through the leading sports channels |
Tournament Anchors and Commentators |
low |
Medium |
Maintain the entertainment factor during the tournament matches with popular cricket and sports personalities |
Cricketers |
medium |
High |
Generate the best performance in every innings to make the tournament a successful event |
Participated in Team Coaches and Managers |
Low |
high |
Train and update the participated player’s fitness, and help in achieving consistent performance |
Audience |
medium |
High |
Engage with the whole tournament and encourage the authorities and players to present their best |
Security Department |
Low |
high |
Control the safety measures and uncertain situations at every venue during the entire tournament |
Indian Government Leaders and Higher Authorities |
medium |
Low |
Support the international cricket board and Indian cricket authorities to execute this global cricket tournament without facing any legal difficulties |
Hospitality Partners |
Low |
high |
Provide best accommodation and food to the participated players, international team management, team coaches, and other national and international cricket board authorities |
Table 2: Tournament Stakeholder List and their 'Power' and 'Interests'
2. Event Promotional Terms
2.1 “Voice of Customer” (VOC)
It is a technological system that allows a specific entity to generate the public's feedback and opinion on individual service. It includes 'machine learning' technology, and computer-generated automatic system, and 'artificial intelligence' (Singh, Nambisan, Bridge, & Brock, 2020). The “ICC” authority needs to understand the audience’s preferences to make the tournament according to their expectation.
2.2 “Critical to Customer Requirements” (CCR)
The critical requirement of the customer is those services that the customer is needed to fulfil their specific demand. People are longing for experiencing entertainment that is equally engaging and value-proved. The 'international cricket tournament' is the most popular competition among cricket. People will be delighted to see their favourite international cricketer to compete with other high-level players.
2.3 “Critical to Quality” (CTQ)
The audience is always looking for standard content before acquiring that service. It is the 'critical to quality' factor of the audience. "ICC" is known for producing standard tournament that is important in the field of cricket. Viewers will be preferred to access the standard visualization and technical factors from the "World Cricket Tournament" by the "ICC." The vast amount of sponsorship and business opportunities need to be considered by the tournament authority to present a standard international sports event.
3. Tournament “Lean Project Management”
3.1 ‘OPM’
‘Management Factors’ |
Areas |
Description |
|||
Developing the tournament’s improvement strategies |
|
The international cricket organization board has its vision of producing a world-class competition among the best international players. They have a mission to sustain the performance of the best cricketers to help them building records for upcoming future players. The 'vision' and 'mission' of the international cricket board will enhance development objectives to proceed with the tournament successfully. The "ICC" authorities will create planning and frameworks to evaluate the particular goals related to the tournament. |
|||
Additional factors and maintenance areas |
Operational and management process of the tournament |
The additional management factors are necessary for creating an appropriate framework for achieving the objectives related to the global cricket tournament in 2022. The planning and operational management need a long time for arranging a big international event for cricket. It is especially when the tournament destination is an Asian country because it will require additional cultural planning to blend with the audiences. |
|||
Generated final strategies |
|
After achieving the appropriate framework for tournament operation maintenance, the "ICC" authority can acquire final development strategies. The main aspect of receiving tournament specific strategies is to understand the value-based operations and their maintenance. |
Table 3: “OPM” for Tournament Process Management
3.2 “Agile Practices”
‘Scan’ |
‘Analyze’ |
‘Respond’ |
‘Change’ |
· Acquire and organize the meeting documents of the “ICC” authorities and other international cricket board members · Scanning the essential documents related to the tournament is necessary to identify risks · The management needs to create a report from the scanning details of the tournament stakeholder’s meetings and submit it to the higher authorities |
· Analyze the meeting minutes of the executive and international board members meeting under the “ICC” authority · The scanning process can identify the potential risk factors from the previous meeting details. Analyzing that identification can help the authority to do appropriate planning.
|
· The "ICC" authority will respond to the risks factors and opportunities analyzing the scanned reports. · It is essential to address the risk areas among the international cricket boards and executive members of the "ICC" for enabling them to participate in the planning process. · Every core member opinion matters in proceeding the tournament’s process |
· Changes into the tournament's process are depending on the appropriate addressing to the analyzed reports. · It is essential to understand the flexibility of changes before conducting them into the process. · “ICC” authority is the only responsible person in making changes into the tournament planning. |
Table 4: “Agile Practices” for the Tournament Planning Processes
3.3 “Lean Principle Practices”
‘Principles’ |
Tournament Processes |
‘Value Factor’ |
“ICC” authority has decided to specifically work with the value-based tournament processes to achieve the assigned objectives within the deadline. Time maintenance is an essential factor in big international events like the “world cricket tournament.” However, for acquiring value, the authority needs to mitigate the wasteful areas to maximize the tournament’s potentiality (Schuh, Rudolf, Koch, & Riesener, 2016). The ‘value factor’ will strengthen the tournament process framework. |
‘Flow Establishment’ |
During the discussion and planning process for the international tournament, the "ICC" board members need to maintain a flow. It is not required to execute the objectives in advance. The management needs to calculate enough time for acquiring every step conveniently. It will sustain the tournament and increase its standard to attract audiences. |
‘Pull System’ |
The waste maintenance process into tournament management is essential for identifying major factors. 'Pull system' into the management process will determine the less important factors, such as early engagement with the media, frequent board meeting for the venue discussion, and sponsor related commitments. In early stages, the authority needs to discuss the deserving international teams to participate in the tournament and productive relationship with the international cricket board authorities. |
‘Perfecting the Processes’ |
After the implementation of the value-based facts into the planning, the "ICC" authority will be expecting to achieve a near-perfect framework for the tournament. However, being overconfident during the planning process can lead the event to face difficulties. The authority needs to plan according to their available resources to achieve their ultimate objectives. |
‘Finalizing the Value-based Areas’ |
After proceeding the tournament processes for some time, the organization can understand their appropriate functions to get success. However, identifying only ‘value-based’ factors can make the tournament authorities to overlook additional essential areas during the planning process. The management needs to implement people into different categories to work with various categories at the same time. |
Table 5: “Lean Principles” for Creating the Tournament Framework
3.4 “Lean Six Sigma”: ‘DMAIC’ Analysis
‘Steps’ Discussion
‘Steps’ |
Discussion |
‘Define’ |
"ICC" authority will determine the potential outcome from the tournament process to define the improvement factors. It will help the management team to do appropriate planning by implementing improvement strategies. This step will generate the scopes and opportunities of the tournament. It will identify the proper improvement strategies for the processes. |
‘Measure’ |
The tournament stakeholders need to analyze their planning to measure the risk factors. It is essential to mitigate the risks at an early stage to restrict its effecting possibilities. The measurement is related to analyzing the tournament documents, process data, resource capacity, appropriate 'project charter', and other specialized areas. The measurement will help the authority to conduct effective analyzation. |
‘Analysis’ |
The analyzation of the measurement document of the tournament details is essential to identify any error or missing objectives. The revision process of the plans is crucial to maintain a big event like the international 'cricket tournament'. The analyzation step will establish details about the roots of the risk areas and help in starting the improvement process. |
‘Improve’ |
The improvement step is derived from the completion of the analyzation. The tournament authority will implement appropriate improvement strategies after analyzing the intensity of the risks. It is also an essential step for acquiring opportunities from the event steps. The improvement step is comprising of possible solutions, 'business case' improvement, restricting tournament failing factors, and help in controlling the tournament processes. |
‘Control’ |
The control process is consisting of different management perspectives and resource availability (Uluskan, 2016). Controlling the tournament process will enhance the "ICC" authority and event management team to experiment with a new promotional and flexibility strategy to executive the tournament successfully. Controlling the competition is also related to the verification of the improved areas. |
Table 6: “DMAIC” Analysis for Tournament Planning Stages
4. “CSF” for Implementation of “Lean Project Management”
‘Most Important Factor’ in “CSF” |
“CSF” Supporting Factors |
The outcome from "CSF." |
Tournament Process Maintenance |
Identifying Issues During the Process to Eliminate |
Improvement Factors |
“ICC” authorities and participant international cricket board members are the main responsible person to execute the “World Cricket Tournament 2022.” They have the power to implement skilled management officials to maintain the processes conveniently. |
The issues related to risk factors during the early planning stage and the tournament needs to identified fast. The problems during the match can occur from the uncertain weather condition, sponsorship difficulties, serious injuries, and planning complexities. The "ICC" authority and management team need to identify the solution of these issues and plan for their mitigation. |
The improvement factors related to the tournament planning can be comprised of technical implementation, acquired required resources, and executing tournament process steps within the assigned time. It will help in obtaining success in "lean project management.” |
Table 7: “Lean Project Management” Success Steps in the Tournament Processes
5. Conclusion
"ICC" execute various international and national cricket tournaments every year. International teams and players get the opportunity to showcase their performance to achieve rewards and record. It helps them in providing better performance each time to strengthen the tournament. The "World Cricket Tournament" will be held in India in 2022. The authority will conduct their framework and planning process considering the vast cultural and social element of India. It will be an essential step for them while approaching a large number of audiences.
The various planning and executing processes according to the "lean project management" will help the management to strategically plan the tournament procedure and mitigate potential risk factors. The authority also needs to be alert to face uncertain difficulties, and continue the process without interruption. The successful execution of the management plan can lead the "ICC" to be succeeded in conducting the "World Cricket Tournament."
6. Appendices
6.1 “PRINCE 2” Tournament ‘Stakeholder Management’ Principles
6.2 ‘OPM’ in Acquiring Required Resources
7. Bibliography
Esteki, M., Gandomani, T., & Farsani, H. (2020). A risk management framework for distributed scrum using PRINCE2 methodology. Bulletin of Electrical Engineering and Informatics, 9(3), 1299-1310.
Raizada, S., Bagchi, A., Menon, H., & Nimkar, N. (2018). Predicting the outcome of ICC cricket world cup matches. Indian Journal of Physical Education, Sports Medicine & Exercise Science, 18(2), 60-65.
Schuh, G., Rudolf, S., Koch, J., & Riesener, M. (2016). ANALYSIS OF SUCCESS FACTORS IN LEAN INNOVATION. DS 84: Proceedings of the DESIGN 2016 14th International Design Conference, (pp. 1563-1572).
Singh, J., Nambisan, S., Bridge, R., & Brock, J.-U. (2020). One-Voice Strategy for Customer Engagement. Journal of Service Research, 1094670520910267.
Uluskan, M. (2016). A comprehensive insight into the Six Sigma DMAIC toolbox. International Journal of Lean Six Sigma.
Vaní ková, R. (2017). Application of PRINCE2 project management methodology. Studia Commercialia Bratislavensia, 10(38), 227-238.