The aim of the marketing assignment is to analyse the external business environment of Revolut before entering the foreign market of Kenya with its financial superapp and devise suitable international marketing strategies based on that.

Tags: CRITICAL ANALYSIS KENYA MARKETING

According to a recent study conducted by “World Bank Group Study”, various countries around the world are losing almost $160 trillion for the pay gap between the men and women(The World Bank - press release, 2018).

Tags: MANAGEMENT KENYA